问答
众巨头“围猎”飞行汽车 巨大市场空间如何变现？
发表时间：2019-01-07 18:57:38 作者：飞行汽车 点击：
日前，日本政府表示，将携手欧美各国的多家企业联手开发飞行汽车。此外，德国政府也与部分企业达成合作，支持飞行汽车在该国境内进行测试。很显然，为了抢占未来“智慧交通”发展高地，各国政府正加紧进行全面布局，以期占据市场先机。而为了获取更大竞争优势，一些汽车制造商、出行服务商和飞机制造商等纷纷出手，为飞行汽车时代的带来摩拳擦掌。据悉，浙江吉利控股集团旗下全资子公司——美国Terrafugia所研发设计的飞行汽车，早前已经开始接受公开预订。吉利集团方面介绍称，该款飞行汽车计划于2019年在美国率先上市，截至目前已有多辆原型车成功量产。
根据公开资料显示，吉利旗下该款飞行汽车为双座车型，采用了折叠机翼，切换地面行驶模式和空中飞行模式仅需1分钟。飞行模式下，该款飞行汽车最高时速可达160公里，空中续航640公里，起飞滑跑距离为425米。另外，为了保障安全性，该款飞行汽车还配备有安全气囊、预紧式安全带、碰撞溃缩区等一系列安全装置。当然，飞行汽车并非完全实现无人驾驶，大多数型号仍然依赖于人类驾驶员。作为陆、空两栖交通工具，飞行汽车驾驶员不仅需要考取汽车驾照，还需考取飞行执照，这对于多数消费者而言是个不小的挑战。
除了吉利外，阿斯顿·马丁也在2018年7月公开发布了Volante Vision Concept飞行汽车。该款飞行汽车不仅具备了新材料技术、航空技术，而且品牌定位面向高端用户，预计售价将远超普通消费者承受能力，可能会成为少数人的专用出行工具。而早在2017年，空客就曾联合大众集团旗下的设计公司Italdesign推出了一个名为Pop.Up的飞行汽车模型。2018年，这两家企业又和新伙伴奥迪一起推出了新版的Pop.Up Next。相比其他飞行汽车，Pop.Up Next保留了大量的传统汽车设计元素。
作为空客的主要竞争对手，波音也十分重视飞行汽车的发展。据悉，波音在公司内部成立了一个新部门“Boeing NeXt”。此外，波音还收购了收购航空技术公司Aurora Flight Sciences，这家公司计划于2020年在迪拜和达拉斯测试飞行汽车。对于飞行汽车的发展，业内人士与专业机构都发表了不少看法，大体上秉持积极态度。罗尔斯·罗伊斯电气化团队主管罗布·沃特森表示，作为交通电气化发展趋势的一部分，飞行汽车发展将“最终演变成为一场革命”。
波音战略投资的人工智能公司Spark Cognition预测，未来的城市空中交通市场将达到3万亿美元，这将为飞行汽车的商业化普及带来巨大的市场空间。当然，飞行汽车的商用也面临着一些阻碍，摩根士丹利就指出，飞行汽车市场崛起将必须得到技术和监管环境有利趋势的支持。实际上，自从汽车诞生以来，汽车保有量一路攀升，而城市化的演变并无法完全满足机动车增长的需求。随着城市交通拥堵、停车难等顽疾日益严重，寻求以新的方式来解决这些难题成为必然趋势。业内认为，飞行汽车的出现、普及，或将有效突破现有的交通困局。
面对庞大的市场前景、显著的应用优势，以及传统车市与新能源汽车行业的发展形势变化，飞行汽车无疑成为了一个不容忽视的市场增量。这对于很多汽车制造商来说，是不可错过的机遇，对于其他相关企业而言，也足够让其兴奋不已。可以想象，一旦我国在法律、安全技术、基础设施等方面做好准备，将有望成长为全球最大的飞行汽车市场之一。
英文版
English version
With the accelerated landing of artificial intelligence technology, the acceleration of the new generation of scientific and technological revolution and industrial change, the automotive industry has also ushered in a new trend of development. In addition to the global attention of autopilot cars, flying cars are increasingly rising, and have been sought after by the capital market, accelerating to commercialization.
Recently, the Japanese government said that it would join hands with many enterprises in Europe and the United States to develop flying cars. In addition, the German government has entered into cooperation with some enterprises to support the testing of flying cars in the country. Obviously, in order to seize the future "smart transportation" development highland, governments are stepping up the overall layout in order to seize the market opportunities. In order to gain a greater competitive advantage, some automobile manufacturers, travel service providers and aircraft manufacturers have come to the fore to bring the era of flying automobiles to the fore. It is reported that the flying car developed and designed by Terrafugia, a wholly-owned subsidiary of Zhejiang Geely Holding Group, has already begun to accept public bookings. Geely Group said that the flying car is scheduled to be launched in the United States in 2019, and so far, many prototype cars have been successfully produced.
According to public information, Geely's flying car is a two-seat model, with folding wings, and only one minute to switch ground mode and air mode. In flight mode, the maximum speed of the flying car can reach 160 kilometers per hour, the air endurance is 640 kilometers, and the take-off and taxi distance is 425 meters. In addition, in order to ensure safety, the flying car is equipped with a series of safety devices, such as airbag, pre-tightened seat belt, collision collapsing zone and so on. Of course, flying cars are not completely driverless, and most models still rely on human drivers. As land and air amphibious vehicles, flying car drivers not only need to obtain a car driver's license, but also need to obtain a flight license, which is a big challenge for most consumers.
In addition to Geely, Aston Martin also released the Volante Vision Concept flying car in July 2018. This flying car not only has new material technology and aviation technology, but also has a brand orientation for high-end users. It is expected that the price will be far beyond the affordability of ordinary consumers, and it may become a special travel tool for a few people. As early as 2017, Airbus launched a flying car model called Pop. Up with Italdesign, a design company owned by Volkswagen Group. In 2018, the two companies launched a new version of Pop. Up Next with their new partner Audi. Compared with other flying cars, Pop. Up Next retains a lot of traditional car design elements.
As Airbus's main competitor, Boeing also attaches great importance to the development of flying cars. It is reported that Boeing has set up a new Department "Boeing NeXt" within the company. In addition, Boeing acquired Aurora Flight Sciences, an aerospace technology company that plans to test flying cars in Dubai and Dallas in 2020. For the development of flying automobiles, people in the industry and professional institutions have expressed a lot of views, generally holding a positive attitude. Rob Watson, director of Rawls Royce's electrification team, said that as part of the trend of transportation electrification, the development of flying cars would "eventually evolve into a revolution".
Spark Cognition, an artificial intelligence company invested by Boeing Strategy, predicts that the future urban air traffic market will reach $3 trillion, which will bring huge market space for the commercialization and popularization of flying cars. Of course, the commercial use of flying cars is also facing some obstacles, Morgan Stanley pointed out that the rise of the flying car market will have to be supported by favorable trends in technology and regulatory environment. In fact, since the birth of automobiles, car ownership has been rising, and the evolution of urbanization can not fully meet the demand for motor vehicle growth. With the increasing severity of urban traffic congestion and parking difficulties, it is an inevitable trend to seek new ways to solve these problems. The industry believes that the emergence and popularization of flying cars may effectively break through the existing traffic difficulties.
Faced with the huge market prospects, significant application advantages, and changes in the development situation of the traditional automobile market and the new energy automobile industry, flying cars undoubtedly become a market increment that can not be ignored. For many automobile manufacturers, this is an opportunity that can not be missed, and for other related enterprises, it is enough to excite them. It can be imagined that once our country is ready in terms of law, safety technology and infrastructure, it will hopefully grow into one of the largest flying car markets in the world.
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